Arriving this Summer: The All-Electric smart #1
The all-electric smart #1 is set to arrive in the UK later this summer, marking a new era for the smart brand. This compact SUV offers unprecedented design, build quality, and a well-equipped standard specification.
Initially available in three production variants – Pro+, Premium, and BRABUS – as well as a highly exclusive Launch Edition, the #1 starts at just £35,950 on the road (OTR).
A New Chapter for smart
Over two decades since the revolutionary fortwo, smart is once again leading the way in efficient, innovative mobility. Combining expertise from its years at the forefront of electric vehicle development with the premium design of Mercedes-Benz and Geely’s advanced engineering, the #1 delivers next-generation mobility today.
Design and Build: Efficiency Meets Luxury
The proportions of the #1 take a different design direction from the brand’s familiar city cars, expanding smart’s appeal and broadening its audience. The new car maintains smart’s dedication to efficiency in its use of space, all-electric powertrain, and excellent value for money while offering a compelling combination of size, space, luxury, and frugality.
Variants and Pricing
Initially available in Pro+, Premium, and limited-edition Launch Edition trim levels, as well as an exhilarating BRABUS variant, the #1 offers drivers class-leading performance, safety, and an exceptional level of standard specification. Smart’s fair and transparent haggle-free pricing ensures confidence in the value of their purchase, whether buying online or through a retailer.
Advanced Infotainment and Connectivity
The smart #1 boasts one of the most advanced infotainment platforms available today, with a 12.8-inch high-definition central control screen, seamless technology and connectivity experience, Apple CarPlay, Android Auto, and a wide spectrum of third-party apps.
Safety and Reliability
The smart #1 is designed for style, performance, and safety, achieving the highest standards for active and passive safety. With a full five stars in EURO NCAP safety tests and a second-place finish in the prestigious What Car? Safety Award 2023, the #1 is among the safest vehicles on the road.
The smart Way to Buy a New Car
The introduction of the new #1 sees smart’s business and sales model adopt a fully integrated, online, direct-to-customer approach in addition to its well-organized retailer network. With fair and transparent, haggle-free pricing, customers can rest assured they are getting the best deal no matter how they choose to buy.